Ball Gown Heaven
View our dress of the week

Prom Dresses

  • One of the largest and longest established leavers' ball & prom dress shops in the UK
  • Huge choice at reasonable prices, from £189 for a full length gown, with most under £269, & up to £500 for that special WOW dress
  • We're famous because satisfied customers recommend us to their friends
  • Buying your dress should be fun and we offer friendly service and honest advice
  • No pushy sales people - we're here to help you find the right dress for you.
  • We specialise in personal service, and do not offer mail order or online services.
  • We always stock sizes 4 to 24.
  • We keep a record of dresses we sell to every leavers' ball and prom - so no-one at your event gets the same one as you.

YOU DON'T NEED AN APPOINTMENT - just come in, try as many as you like, and we'll help find your perfect dress. N.B. At peak times (notably at weekends from January to May) we can get very busy, so there may be a short wait to be served


     Here are just a few of our prom/leavers' ball dresses - lots more in store

      Many shops claim to stock a zillion dresses from dozens of designers, but only have a few to try, and expect you to order from the maker's catalogue.

We ONLY show photos of dresses we stock, so you can see the dress, touch the fabric, and KNOW what you're getting.

REDUCED TO CLEAR - Polka dot satin prom dress with sequin bodice

REDUCED - Beaded halter neck taffeta evening dress ONE ONLY size 8

Plain jersey high neck prom dress with netting panels

Plunge neckline, jersey evening/prom dress with beaded bust detailing

Adrian & Sandra, thank you so much!! Your patience & humour de-stressed us both - you deserve a medal

Megan from Nottingham

REDUCED - elegant, high neck jersey evening/prom dress with beaded yoke

REDUCED - floral print backless ball gown with waterfall frill

Stunning sequinned lace backless evening/prom dress

REDUCED - A-line chiffon prom dress with beaded halter top

Very, very helpful people! Made me feel like a princess

Melissa from Loughborough

Plain jersey, off the shoulder, sleeved evening dress

SOLD OUT Jersey and see through mesh evening dress with beaded halter neck


REDUCED - High neck, backless, beaded evening/prom dress

SOLD OUT V-neck, grey chiffon prom dress with ivory applique

Thank you for your help, the customer service was excellent and really made the experience.

Kerry, Nottinghamshire


REDUCED - strapless, fishtail, lace ball gown/prom dress

V-neck chiffon prom dress with lattice sequin top


What a wonderful shop - helpful, and great atmosphere

Abi from Northamptonshire

backless jersey evening/prom dress with floral top and thigh split

REDUCED - jersey and lace, two piece prom dress

SOLD OUT - Jersey, high neck, backless prom dress with beaded top

Floral print, a-line, backless, chiffon, prom dress with plunge neckline

I was like a child in a sweet shop. Must visit again.

Coleen from Staffordshire

REDUCED - High necked, taffeta, two piece, prom dress with layered fishtail


SOLD OUT - a-line, v-neck, chiffon, prom dress with beaded top


Loved the service - you're a star - and I've got the perfect dress thanks to you

Sue from Desborough

SOLD OUT - jersey, two piece, prom dress with beaded & sequined top

REDUCED - Chiffon prom dress with heavily beaded, high-neck top

REDUCED Strapless, chiffon, prom dress/ball gown with beaded sweetheart bustline

REDUCED - Strapless, fishtail, lace ball gown/prom dress

Amazing assistance, knew exactly what I wanted, thank you!!

Courtney from Northamptonshire

Sexy, jersey, cutout evening gown with twist and frill back

REDUCED - Plain satin, strapless, fishtail evening/prom dress

REDUCED - lace ball gown with tiered organza fishtail

NEW for 2017 - jersey prom/leavers' backless ball dress with beaded spine strap

Thank you - a very nice experience

Jayne from Accrington

REDUCED - A-line, two piece, taffeta prom dress with beaded top

Jersey evening gown with beaded, sweetheart yoke

high neck, a-line, chiffon, prom dress with beaded, netting top

Low backed jersey evening/leavers ball/prom dress with beaded yoke

Absolutely wonderful service. I sparkle in my dress. Thank you

Anita from Texas


SOLD OUT - High neck jersey prom dress with heavily beaded, high neck top & see through panels

REDUCED - Stunning chiffon, a-line, prom dress/ball gown with decorative beaded top

REDUCED - Taffeta, fishtail ball gown/prom dress with cutouts and heavily beaded top


REDUCED - Strapless, chiffon prom dress with deep sweetheart neckline & beaded cups

This is the only place to come! We'll be back.

Mrs R. L. from Norwich


REDUCED - V-neck, v-back, lace and tulle, fishtail, ball gown/prom dress


REDUCED - sexy two piece, prom dress with ribbed, metallic, top and jersey, thigh split skirt


REDUCED - High neck, lace & tulle, fishtail, prom dress/ball gown


REDUCED - Sexy, V-neck, jersey evening/prom dress with beaded, netting top

Had a lovely couple of hours - lovely people

Rachel & Sharon from Kettering



Back for 2017 Proms

IN STOCK NOW - Grecian jersey evening/prom dress with beaded netting back and side panels

REDUCED - Chiffon, high neck, jeweled bodice, a-line prom dress

I always find the perfect dress here

Rachel from Northampton

In stock now - Jersey evening gown with beaded netting side panels

In stock now-Lace fishtail prom dress with full length sequin & bead detail

Back for 2017 Proms - High neck, chiffon Prom dress with beaded bodice

A real red carpet dress - jewelled top & plain jersey, thigh split & low V back

Three gorgeous dresses from here now! Excellent staff who are very helpful

Amy, Hayley & Anne from Lincolnshire

REDUCED - Strapless, jewelled, fishtail prom dress

Jersey backless dress with beading bust line

Chiffon, plunge neckline prom dress - due in again from Prom 17

Back for 2017 - Strapless, fishtail prom dress with see-through panels

My annual visit. Fantastic help as always, never lets us down

Lexi from Derbyshire

Sexy, plunge neckline, jersey evening gown

Back for 2017 in new colours - Plain jersey evening dress with cut outs

REDUCED - high neck, chiffon prom dress with jewelled bodice

In stock now - Backless, jersey, halter neck, prom/leavers' ball dress

You made me feel like a princess - thank you

Miss B.L., from Leicestershire

In stock now-Turtle neck jersey & lace backless dress

EXCLUSIVE TO US-Jersey backless halter neck evening gown